As one of Manifest's Senior Audience Engagement Managers, it's my duty not only to meet the immediate editorial demands of several sites we run for clients, but to think ahead about where those projects need to go in the future. From pitching and writing content, to helping develop measurement plans and collecting analytics for clients, I've worked on nearly every part of the digital production line.

CDW, Marriott, Brand USA, ASAE, Ellucian, NAA, AACC are among just a few of the organizations I've worked with on projects ranging from weekly newsletter production, to journalistic coverage to helping maintain best practices and upkeep of multi-stakeholder international content hubs.

Formerly based out of the D.C. office, I'm now working out of San Francisco.

Within the unique Associations Now project Manifest runs alongside ASAE, I play a number of roles. On a regular basis, I report for the site, which approaches the associations space from a journalistic perspective.

I also help develop and produce their social media channels and strategy, collect and interpret analytics and maintain their wildly successful daily newsletter campaign.

Here are just a few of the stories I've reported on, or content I've developed for the site:

Art Museum Directors Establish "Safe Havens" for Endangered Historic Works

Guess That Association Acronym!

Alzheimer's Association to Vote on Proposed Consolidation Plan

From the 2012 election to the government shutdown, I had the privilege of diving head-first into the political topics of the day while blogging for the Los Angeles Times' political team. My daily responsibilities were dictated by the news cycle, meaning I would often spend the day coordinating and producing digital coverage during primary and election days, tackling quick-hit posts and keeping an eye on the Times' social presences. 

When not tied so tightly to the daily news, I got the chance to dive into important, lesser-known Senate actions, evergreen features that would supplement our events coverage and early swings at now-common explainers.

In addition to my work with the politics desk, I also helped expand the long-running blog Hero Complex's coverage, helping break records not just for the blog, but for the site at large as part of a digital-first revamp. There, I got the chance to write stories ranging from fact-checks of the Times' 1988 predictions about the future to interviewing video game industry luminary Ken Levine.

While juggling political, national and pop culture reporting and production with the Los Angeles Times, I still found the time to join the social media team in building a revamped presence on Twitter and Facebook. Taking responsibility for the morning shift, I kept an eye on the Times' feeds, built our morning coverage and kept an eye on our metrics and trends to continue iterating on our successes and learn from our stumbles.

But my biggest success by far was with the Times' Tumblr account, which I took ownership of early in 2013, and in less than a year, more than doubled readership, raising the profile to the top tier of news publications on the social network. I'm proud to say some of the Times' most unique stories and late-breaking coverage found a home on Tumblr, and success spoke for itself.

There's nothing quite like being in a newsroom during a breaking story, or being out and about when an editor calls and it's time to drop everything and get coverage revved up. While at the Los Angeles Times, I got to be in the middle of countless breaking news events. Some were celebratory, too many were tragic, but they all reinforced the value of turning in tight copy within tight deadlines, ensuring caution trumps haste when it comes to social media posting and showed me just how many moving parts contribute to digital news operations.

I wrote copy, send out breaking social media updates, coordinated breaking news alerts with the national and homepage teams in Los Angeles, prevented any production logjams and, to be a bit bold, the D.C. bureau's breaking news record was thankfully spotless.